Professor Zaher Malaeb, a psychologist and researcher in social psychology, communication and communication, opened in “File 101” via “Red TV”, the file of analyzing the personalities of leaders from a scientific perspective based on deconstructing speech, reading body language, and analyzing the tone of voice, as keys to understanding the behavior of leaders and the mechanisms of their influence.
In this context, Malaeb presents an approach that goes beyond the traditional form of political discourse, to delve into how influence is created, considering that understanding the personality of a leader is inseparable from the way he communicates with the public, as emotion becomes a decisive element in guiding the decision, and the method of delivering the message becomes part of creating leadership itself.
Is US President Donald Trump a rebellious person without control?
How does Iranian Parliament Speaker Mohammad Bagher Qalibaf strike a balance between military toughness and political flexibility?
Does Israeli Prime Minister Benjamin Netanyahu treat politics as a “product” to be marketed?
How does Saudi Crown Prince Mohammed bin Salman create equal presence in his presence… even in the smallest details?
Does the calmness of the Emir of the State of Qatar, Sheikh Tamim bin Hamad Al Thani, reflect strength…or a silent strategy for influence?
When will Turkish President Recep Tayyip Erdogan’s speech turn from a reformist… to a calculated shock tool?
Does Egyptian President Abdel Fattah El-Sisi see society as a “people”…or as a “security file”?
How does the President of the Lebanese Republic, General Joseph Aoun, navigate between balance… and avoiding an explosion?
What is the secret of the charisma of Parliament Speaker Nabih Berri…and his ability to quell crises with a word?
Will Prime Minister Nawaf Salam succeed in turning the law into an effective speech?
Are the fluctuations of the former head of the Progressive Socialist Party, Walid Jumblatt… a cleverness of survival or lack of stability?
Why does Lebanese Forces Party leader Samir Geagea focus more on the opponents than on the project?
Will the leader of the Free Patriotic Movement, Gebran Bassil, pay the price for his spontaneity… or is he investing in it?
How does the head of the Marada Movement, Suleiman Franjieh, maintain his presence with a simple and emotional speech?
Does ideology in the speech of Hezbollah Political Council Chairman Mahmoud Qamati impose unity of thought?
Head of the Arab Tawhid Party, Wiam Wahhab… a calculated shock or an unfiltered rush?
Why is the pattern repeated… despite the differences in countries and cultures?
The question is no longer: What does the leader say?
Rather: How does he make you believe what he wants?