
With the unveiling of Samsung’s “Galaxy S26” phones approaching, the question of the prices of these new phones continues to spark much speculation.
While Korean press reports such as the Maeil Business newspaper indicated the possibility of prices remaining stable as they were in the “Galaxy S25” series, other leaks have emerged talking about the possibility of an increase.
According to the Korean newspaper FN News, Samsung may be forced to raise prices as a result of the rising cost of components, especially DRAM and NAND chips, in addition to changes in the won exchange rate, according to Android Authority. The report also added that the Mobile eXperience (MX) division is facing profit pressure, which may push the company in this direction.
The impact of rising prices may extend to other components in Samsung devices. Estimates indicate that the price of the 256 GB version of the “Galaxy S26” may increase by approximately 88,000 won (approximately $60 US) compared to the S25 series, which is considered the first increase in the prices of basic phones in four generations.
However, the price of the “Galaxy S26 Ultra” with a capacity of 256 GB is expected to start from 1.8 million won (approximately $1245 US) in South Korea, which is a lower price than the S25 Ultra in the United States.
It seems that the Korean market will be the most affected by the potential price increase, while the global prices for the series, especially in the United States, may remain the same: starting from “$799.99” for the basic phone, and “$999.99” and “$1299.99” for the Plus and Ultra models, respectively.